The most successful companies throughout history have always had the ability to identify and tap into new markets; and one Ghanaian company seems to have identified one such new market and is readying itself to break into this uncharted territory.
Charter House, one of Ghana’s biggest event management companies has hinted of plans to set up a new department to provide professional event management services for any group wishing to embark on protests or demonstrations. This, according to company insiders, is a move not just to take advantage of the frequent demonstrations and protest marches in the country but to also give the organisation of these events a professional touch. With the trade and students unions all hinting of more protests in the coming weeks and months, this market is expected to witness an unprecedented growth before the end of the financial year.
The company which also organises the popular Ghana Music Awards is eager to bring its long years of experience in events management to bear in the protest and demonstrations industry. With their expertise and extensive database of suppliers, Charter House seeks to become the one-stop shop for all protest organisers. The services will range from the supply of good quality T-shirts and polo shirts for protesters through to the provision of food and refreshment during the event itself. With their extensive contacts in the music industry, Charter House can, at a special rate, bring in popular Ghanaian music artistes to entertain protesters during a protest march.
Whether you want #OccupyFlagStaffHouse or #YentieObiaa printed on your t-shirts or you want protesters bused from all four corners of the country and neighbouring West African countries to make up the numbers on the streets of Accra, Charter House promises to make your demo an event to remember for all the right reasons.
With the increased discontentment among the general population and hints of more protests, industry experts expect Charter House to be in business for a long time.